That ad, on that billboard, is a regular xmas thing. Though why the Niagara Forced Pregnancy Brigade is sniffing Torontonian panties continues to be a mystery.
Torontonian – That seemed odd to me at first. However, they’re probably not choosy about who they reach, and that location will get more reach in absolute numbers than any given location in the Niagara region, and that’s probably more important to them.
fern hill – As I said above, their ‘product’ isn’t market-specific, so their advertising goal is about numbers, location is irrelevant. A downtown Toronto location delivers way higher numbers than a Niagara location… also the profile would be younger, working women etc. (Niagara is all rich old farts.)
JJ
Your assumptions may well be correct but I’m wondering why
the Toronto chapter doesn’t do it instead.
A couple of notes in passing.
The sign faces eastbound traffic on Dundas St. E.
The sign is just around the corner from the Campaign Life
offices and Catholic Insight. Both are at 104 Bond St. and a block away from St. Michael’s Cathedral.
The sign is not visible to the CITY TV cameras from their studios in their new headquarters while the signs at the
Eaton Centre and Dundas Square are–and interfere with
the newscasts, I might add.
Maybe the Catholics in Niagara region are more ardent
and wealthier than their Toronto counterparts. One thing
for certain–they’re more foolish with their money.
Oh well, I can’t explain it and I’m not about to call
Mary-Ellen Douglas or Norma Scarborough for answers.
Torontonian – This could also just be about the creative. Apparently it’s an annual campaign that runs at Christmas, so maybe the Toronto group uses the Niagara group’s creative, but didn’t think it was worth spending extra money to ‘adapt’ it.
These groups don’t have the kind of deep pockets their US counterparts do, so they have to stretch their resources.
I found out that Norma Scarborough of Canadian Abortion
Rights Action League passed away last year. I should
have checked to see if she was alive. No harm was
intended by the inclusion of her name. I hope the
family and CARAL understand this. It’s a sad thing
to use a name of a person who’s passed away.
It’s a long way from Toronto to the Niagara Region; it’s quite
a stretch on the map.
The billboard’s message is quite a stretch, too.
That ad, on that billboard, is a regular xmas thing. Though why the Niagara Forced Pregnancy Brigade is sniffing Torontonian panties continues to be a mystery.
Torontonian – That seemed odd to me at first. However, they’re probably not choosy about who they reach, and that location will get more reach in absolute numbers than any given location in the Niagara region, and that’s probably more important to them.
fern hill – As I said above, their ‘product’ isn’t market-specific, so their advertising goal is about numbers, location is irrelevant. A downtown Toronto location delivers way higher numbers than a Niagara location… also the profile would be younger, working women etc. (Niagara is all rich old farts.)
JJ
Your assumptions may well be correct but I’m wondering why
the Toronto chapter doesn’t do it instead.
A couple of notes in passing.
The sign faces eastbound traffic on Dundas St. E.
The sign is just around the corner from the Campaign Life
offices and Catholic Insight. Both are at 104 Bond St. and a block away from St. Michael’s Cathedral.
The sign is not visible to the CITY TV cameras from their studios in their new headquarters while the signs at the
Eaton Centre and Dundas Square are–and interfere with
the newscasts, I might add.
Maybe the Catholics in Niagara region are more ardent
and wealthier than their Toronto counterparts. One thing
for certain–they’re more foolish with their money.
Oh well, I can’t explain it and I’m not about to call
Mary-Ellen Douglas or Norma Scarborough for answers.
Geez, what’s next? Busting out Cliche Kitty?
Such is the life of a Fetus Fetishist…
You moral monsters must be stopped.
By any means necessary, right Bay?
Torontonian – This could also just be about the creative. Apparently it’s an annual campaign that runs at Christmas, so maybe the Toronto group uses the Niagara group’s creative, but didn’t think it was worth spending extra money to ‘adapt’ it.
These groups don’t have the kind of deep pockets their US counterparts do, so they have to stretch their resources.
JAB – Awwww! I love that pic!
JJ
I found out that Norma Scarborough of Canadian Abortion
Rights Action League passed away last year. I should
have checked to see if she was alive. No harm was
intended by the inclusion of her name. I hope the
family and CARAL understand this. It’s a sad thing
to use a name of a person who’s passed away.
Torontonian – Happens all the time, don’t worry about it.
Torontonian, it’s difficult not to think of Norma when issues of this type pop up. She would certainly have a few inspiring words to say.
If she were still with us, I might add.